The Eloise is dedicated to helping you become outrageously successful in business and life. Think of The Eloise as a dream public relations store, with new inventory added each month.

From downloadable templates like pitch decks and weekly call templates to how to articles and calm-inducing affirmation downloads, we have your PR needs – and wants – covered.

Our mission is to save you time, make your life easier, and bring out your best. After all, the world needs what you have to offer. Plus, we are mission-driven, working to end world hunger, a top objective of the UN’s Sustainable Development Goals.

Get started by reading articles, browsing our online store,  or booking a consulting call.



Founder Susan Madden is an award-winning communications expert. Initially, her focus was on entertainment publicity, working with some of the top names in the television business before branching out to help business owners grow.

She launched The Eloise for entrepreneurs and public relations professionals across multiple industries, giving new and established professionals alike access to the best curated media lists, PR tools, tips, and insights.


Slightly precocious, a great networker, creative, adventurous, and of course known for knowing all the right people and throwing the most fabulous events, we used the classic book character Eloise as inspiration for our group as it embodies much of the fire of all things PR business and life.

We see The Eloise as the one you want to be friends with. She’s supportive and fun. She has your back and keeps you in the know about all the hot happenings. She is there for you when you need help, support, and maybe just a pep talk. You got this.

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